Infographics in action

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Soon after our recent post on how infographics are a powerful way to communicate, we wrapped up an infographic project with MSN Advertising. Here we want to show off the results.

We started by understanding their goals and talking a lot about the audience – what we wanted them to take away, how they would experience it, and so on. We learned they wanted a “teaser” to get their audience excited about their product and the things it makes possible.  From there we were able to quickly move through brainstorming, design, and refinement.

The end result was a beautiful, clean, catchy infographic! Take a look.

MSN H&F Infographic_v3_72

 

 

 

 

 

 

 

 

 

 

 

 

 

(Click on image for full version)

Lindy Henry
Lindy@zumcom.com

Director | Lindy@zumcom.com